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2025, 09, No.495 94-109
平台化育儿与母职重构:社交媒体对育儿焦虑的缓解机制研究
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数字平台通过内容生产与算法推荐,不仅影响了母亲对育儿的认知框架,也在无形中重塑其母职实践方式与自我认同。既有研究多聚焦社交平台对母亲育儿的负面影响,却忽视了其可能产生的积极支持作用。研究通过对小红书平台中育有0-3岁婴幼儿的新手母亲进行深度访谈,探讨社会支持视角下平台如何缓解育儿焦虑并促使其母职身份调适。研究发现,新手母亲在平台使用中主要获得信息支持、情绪支持和社会网络支持。其中,全职母亲因社交局限更依赖社会网络支持,职场母亲则侧重信息支持以平衡工作与家庭。为缓解育儿焦虑,新手母亲一方面打破“理想母亲”的角色规训,构建以自我为中心的新型母职形象;另一方面从“母职实践者”转向“育儿掌舵者”,倡导“佛系”育儿理念。可见,平台媒介正通过社会支持机制,重塑母职实践逻辑与身份认同,为缓解当代女性育儿焦虑提供了新的路径。

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基本信息:

中图分类号:G206

引用信息:

[1]黄典林,周书环.平台化育儿与母职重构:社交媒体对育儿焦虑的缓解机制研究[J].新闻与写作,2025,No.495(09):94-109.

发布时间:

2025-09-19

出版时间:

2025-09-19

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